April 25, 2008
Posted by Rick Waghorn under General
| Tags: Addiply
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Yes, it’s true. We’re off.
So we’re about to pack up our WordPress tents and set up a new camp – http://outwithabang.rickwaghorn.co.uk
And for those of you who get this delivered via an RSS ‘paper-boy’ it will means a change of address too…
Exisitng RSS feeds would need to be changed to http://outwithabang.rickwaghorn.co.uk/?feed=rss2 … our Ian tells me.
Why we moving so soon after we arrived? Well, we need to make a few changes to our living arrangements, to hang a few adverts on the wall. And we can’t do that here.
We want to introduce everyone to www.addiply.com. And we can’t do that here.
So, we’re off. See you all on the other side….
April 24, 2008
Posted by Rick Waghorn under General
| Tags: Addiply
, hyper local
, Radio Broadland
, The Beltway
, The Daily Mail
, The Guardian
, The Telegraph
, Trinity Mirror
, Washington Post
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There are many a theme that we seem to stumble across and these two pieces return to one of the more familiar – a digital landscape that, to my mind, will be defined by two compelling forces, local-stroke-hyper-local and national-stroke-global.
Here’s G-Cap Media shifting their radio tents every more into the latter camp… http://www.guardian.co.uk/media/2008/apr/24/gcapmedia.radio
… and from the same Guardian Media page, here’s ITN getting in something of a lather about ITV’s decision to pull their tanks back off the local news lawns… http://www.guardian.co.uk/media/2008/apr/23/itv.television
GCap’s decision will hit downtown Loddon; we’re part of Radio Broadland, a little local GCap off-shoot; I actually did an interview with Jo Chandler for them this afternoon… my thoughts on Norwich City’s pre-season tour to Sweden now you ask…
But someone in her building is about to get squeezed out of their usual slot to make way for some one-size-fits-all, homogenised show packaged up in a studio in London somewhere.
Clearly it’s a numbers game; that people are looking at their spread-sheets, consulting their triangles and making a call… as media fragments and traditional viewing, reading and listening habits shatter into so many pieces can we still afford do both? To be both local and national? To serve two audiences…
No, appears their answer; ITV, in fairness, are at least trying to cover a few of those regional bases with www.itvlocal.com but the foot-soldiers on the ground are going.
What’s interesting when you look at today’s latest set of ABCe figures is the way that both The Telegraph, The Daily Mail and The Guardian are beginning to move from a national UK platform into a global one as they find all these huge new audiences in the States…
Equally, as they start to dip their toe into that water, to their delight they discover the likes of the New York Times and the Washington Post under-going a real identity crisis. There’s no sense of them returning the compliment and parking a tank or two in the UK; quite the reverse.
I read somewhere that the Post was pondering whether it shouldn’t retreat ‘inside the Beltway’ – which I presume is their M25 – ie just as the Guardian, Telegraph and Co ‘go global’, so the Post may be going back local.
But what The Guardian and The Telegraph are also keenly aware of is the opportunity that still exists on local lawns; what’s taxing them is how to do both; how to organise themselves with sufficient elegance and financial economy that they can be both big inside the Beltway and bigger in Belper.
Because you look through those same Guardian Media pages and there’s something else going on – amongst those that are neither one thing, nor the other; neither hyper-local nor national-stroke-global.
That’s where you don’t want to be; stuck in the middle; that’s the real no-man’s land; that’s where the first, big casualties will come. Just ask the good people of Belper, Stamford, Whittlesey and Deepings…
We’re clearly not there yet. We’ve still got a CMS to finish, Addiply to launch and the kids to run the beta trial version, but if there is a future then it lies with ripping up the old established order and starting all over again; giving something else a go…
In no particular order, www.mylocalwriter.com/stamford, www.mylocalwriter.com/deepings, www.mylocalwriter.com/belper, www.mylocalwriter.com/whittlesey…
April 24, 2008
Who knows, perhaps the nominal share value of all concerned hits such a low that some character wades in and hoovers up the lot… where is Guy Hands when you need him?
April 23, 2008
There was many a line in this that caught my eye; most of which can be saved for another day.
It was Myners’ line right at the end, however, that maybe deserves some thought – the bit where he suggests that, when it comes to the regional press “there will be continuing pressure for consolidation of ownership to bring scale…”
We have been down this road a little before; in wondering just how Trinity Mirror’s excellent local community web-sites in Teesside – soon coming to a Coventry suburb near you – can be made to work in downtown Loddon.
It clearly can be made to work in Loddon; the question is whether or not it will be the Trinity-Mirror model that winds it’s way over the bridge from Chedgrave and up the High Street – or the Archant one. They are, of course, only ten miles up the road in Norwich and have, therefore, rather less of a trek to get here.
But Myners is clearly merely repeating what every regional newspaper executive knows; that to make their numbers work – to get that old, newsprint quart to fit in a web pint pot, they are going to have to get hold of some more pint pots… to give themselves scale, as Myners observes.
Now, I am no economist. But right now, with their share prices already halved and the credit crunch just starting to bite, who on earth has got any appetite whatsoever to consolidate the UK regional newspaper industry to the kind of scale that – in every likelihood – is now required must be something of a moot point.
Newsprint quart into a web pint pot and all that… how many pint pots are you going to need to make your scale viable in an age where, as Clay Shirky pointed out, traditional geographical constraints on our behaviour are flying out of the nearest window?
Does ‘scale’ entail a quantum mass that is numbers-only? Is that where advertising-heaven lies? In numbers? ‘Look, we have 22 million uniques… six million here, four over there, 200,000 down here…
But what if advertisers are looking for a scale that is more than just a patch-work quilt of numbers; more than pockets of influence? What if they want to hit every nook and crannie in the land?
Perhaps scale can come with ‘ownership’ of one of the four corners of this green and pleasant land… that Trinity Mirror and Northcliffe will sit down together and swap your Birmingham for our Bristol, our Cardiff for your Leicester, and so on…
Perhaps. But it seems unlikely. After all – and this is where I repeat that I’m no economist – but I presume that the wheels of any such consolidation process would need to be greased by large dollops of funding.
You sense that the markets have already delivered their verdict on newspaper stocks; the fact that the Birmingham Evening Mail didn’t exactly have people flocking to Trinity Mirror’s door might be further proof that whilst picking off the odd weekly here, the little free paper there might still be a possibility, the whole-scale reorganisation of the UK provincial newspaper industry looks one mountain that people have neither the will – nor increasingly the simple wherewithal – to climb.
Where that leaves us all is the next moot point. Under pressure, was Myners’ opinion.
In desperate need of starting from scratch, starting all over again from a blank piece of paper would be mine.
April 22, 2008
Posted by Rick Waghorn under General
| Tags: Archbishop Sancroft High School
, Clay Shirky
, Darren Huckerby
, Diss Express
, Here Comes Everybody
, Jay Rosen
, Mayhill Fowler
, Neil McIntosh
, Radio Norfolk
, Stephanie Moore
It’s funny how you start to view your own daily, professional life through the eyes of this blog.
That, every now and again, a penny that’s dropped in theory, drops in practice. It did so again this afternoon in the unlikely surroundings of Archbishop Sancroft High School in Harleston. Why any of us were there in a mo; first to retrace our steps – or rather re-enter the ‘Who, exactly, is a journalist?’ fray and why, to my mind, Mayhill Fowler isn’t.
Who is Ms Fowler? Her moment of blog fame arrived last week and was siezed upon by Jay Rosen, among others, as a shining example of the new world order.
Neil McIntosh provides a good an entry point as any; albeit I would take issue with the headline. Who is and who isn’t a journalist these days is a question that is fundamental to our survival; for we, as journalists, have to prove our value…
Ms Fowler proved her value once; we need to do it regularly. So it does matter. Boy, does it matter…
All of which clearly touched upon the issues raised here…
In which, we threw a new definition of journalism into the ring – that it was simply someone who enjoyed regular access to a near-private conversation… that one-hit wonders (and, fair play to Ms Fowler, it was a formidable ‘hit’) are citizen writers, not citizen journalists…
Anyway, it being mid-week, there being no Tuesday night game and media being scarce, the call goes out from the Norwich City Press office – that Messrs D Huckerby (yep, him again…) and A Drury were bound for Archbishop Sancroft High School for a Q&A with the kids in the company of Stephanie Moore, the widow of England World Cup skipper, Bobby…
That the Bobby Moore Fund was the chosen charity of the retiring head-master; that the two Canary footballers had agreed to help promote cancer awareness and, ahead of said Q&A, would be doing interviews with the Press.
OK, so far, so parochial. But, to my mind, parochial is where we’re all going.
Because there are a number of aspects to this whole, homely tale of life on the Norfolk football front-line that ought to resonate further.
The original invite to the Press came not from Norwich City, but from the school. They issued a Press release. To the Press. You had to then phone up the headmaster’s secretary to say who you were, who you worked for and whether or not you’d be coming.
She was the ‘gate-keeper’ on this occasion; just as the desk sergeant, the court usher and the parish council clerk can be on others.
A school secretary. The quotes that we need to survive on lay beyond those school gates and she wasn’t letting anyone in… it was invite only. Indeed there, when you arrived, was a little name badge. Just to prove who you were; that you weren’t just anybody; or if you’re Mr Shirky, everybody.
The headmaster didn’t want just anyone – or everybody – talking to Ms Moore. Or our Darren.
Here’s the control point; the bottle-neck. Everybody might now have access to the means of production, but ‘a journalist’s control of regular access to a near-private conversation…’ – here it was. In deepest Harleston.
Access granted, the ‘near-private’ conversation was duly held – near-private because there was the local TV, our Chris from Radio Norfolk, the girl from the Diss Express and, of course, the lad from CanariesWorld TV.
Of course, there in the audience sat any number of giggling girls and star-struck boys – all of whom would be twittering away as they sat; mobile phone cams at the ready. A veritable army of citizen journalists? No, because they have to have ‘regular’ access to that near-private conversation.
Huckerby will next be doing conversation at the club’s training HQ at Colney on Friday morning ahead of the QPR game. Class 12J won’t be invited; besides they’ve got double domestic science at 9.30…
Now, providing I haven’t trod on too many toes, put too many noses out of joint by the ‘piece’ that we weaved later… http://norwichcity.myfootballwriter.com/full_article.asp?i=3290 … I’ll be deemed OK for another of my regular conversations with his lordship on Friday…
And, yes, you’re right. There’s a pay-back in the piece; an acknowledgement of the original invite and the favour that the school secretary did me… because there’s the headmaster’s name, there’s his school and there’s his chosen charity.
Compromised copy? Yes. It’s the price we pay; the deals we strike to get to where we need.
We journalists do that; it’s part of our trade; or rather part of our trade-off to get to our quotes, our near-private conversations.
And not ‘everybody’ can do that…
April 21, 2008
I know we said OutWithABang wasn’t going to be about football. But, heh, my blog, my rules…
Question: What do Charles Clarke and Ed Balls have in common?
Answer: Both are passionate Norwich City fans.
Correction: What is the only thing Charles Clarke and Ed Balls have in common…
April 21, 2008
See below, but here’s their problem… first with the audio, last with the words…
For if the time-line is correct, Auntie had the interview for 36-hours before someone, somewhere spotted the story and wrote from what looks like a London, national perspective…
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